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Annie's Ibiza · SS27 · London19 September 2026

Annie's Ibiza Nocturne: London at Night, a winter capsule shown on the SS27 London Fashion Week schedule and on sale the next morning

Annie's Ibiza showed a winter capsule on the spring summer 2027 schedule and had it on sale the morning after. The pieces are named for London and its Victorian novels: the opening Oliver jacket, the Mercy corset after Mercy Pecksniff in Dickens's Martin Chuzzlewit, the Cadogan smoking jacket after the street. Casting was by Shelley Durkan, hair by Sam McKnight, and the models walked to a string arrangement of Starman. Doble opened in Ibiza in 2018, added a Carnaby boutique in London in 2020 and a SoHo store on Mercer Street in October 2025, fitted out in ten days. In February 2026 she dropped Ibiza from the name: the fashion week schedule lists the show as Annie's, while the website still trades as Annie's Ibiza.

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The post, as it ran

01ANNIE'S IBIZA, THE LONDON AND IBIZA PARTY-DRESS LABEL, WALKED A WINTER COLLECTION CALLED NOCTURNE ON LONDON FASHION WEEK'S SPRING SUMMER SCHEDULE.

02THE SHOW TOOK THE 6PM SLOT ON 18 SEPTEMBER. THE HOUSE FILES THE CLOTHES AS A SEPTEMBER CAPSULE, CUT FOR WINTER.

03THE PALETTE HELD TO BLACK, CREAM, BEIGE AND GREY. THE SHAPES WERE CUT CLOSE TO THE BODY, WITH CUT-OUTS AND GLITTER.

04CAP SLEEVES, HIGH NECKLINES, FEATHERS AND FRILLED TRIMS PULLED IT TOWARDS VICTORIAN LONDON, WHICH THE HOUSE CALLS THE COLLECTION'S SUBJECT.

05LOOK ONE WAS THE OLIVER JACKET AND SKIRT IN BLACK WATERED SILK. THE FINALE WAS THE SAME PAIR CUT IN ANTIQUE SILK.

06THAT JACKET HAS A FITTED BODICE, A LAYERED PEPLUM, HOOK-AND-EYE FASTENINGS AND RAW-EDGED CREAM SILK PLEATS TRACING EVERY SEAM.

07LOOK THREE WAS A BLACK VELVET CORSET, RIBBON-LACED AT THE BACK AND HAND-BEADED IN GLASS TO MIMIC VICTORIAN JET MOURNING JEWELLERY.

08THE WHOLE COLLECTION WAS ON THE BRAND'S WEBSITE BY THE NEXT MORNING. THE RUNWAY DOUBLES AS THE SHOP WINDOW.

09ANNIE DOBLE, A VINTAGE DEALER, OPENED THE FIRST ANNIE'S SHOP IN IBIZA'S OLD TOWN IN 2018 WITH 200 POUNDS.

10SHE FIRST SHOWED HER OWN DESIGNS AT LONDON FASHION WEEK IN FEBRUARY 2023, ON A RUNWAY INSIDE ST PAUL'S CATHEDRAL.

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