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Chanel2 October 2026

Chanel takes Blazy's Cruise 2027/28 to Deauville on 27 April 2027, where Gabrielle Chanel first sold clothes in 1913; Sem's 1913 caricature

Chanel will present Matthieu Blazy's Cruise 2027/28 collection in Deauville on Tuesday 27 April 2027, his second cruise for the house after Biarritz in April 2026. Gabrielle Chanel, then a milliner in Paris, had a boutique in the Normandy resort by the summer of 1913, and it was there she started selling clothes: casual pieces in jersey and tricot, financed by Arthur Capel. The drawing is Sem's, from his 1913 album of caricatures Tangoville-sur-mer, now in the Musée Carnavalet: Chanel carried off by Capel drawn as a polo-playing centaur, a striped hatbox in her hand. Biarritz followed in 1915, a couture house in a villa opposite the casino. Image: Sem, Album Tangoville-sur-mer, 1913, Musée Carnavalet, CC0.

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The post, as it ran

01CHANEL WILL SHOW MATTHIEU BLAZY'S CRUISE 2027/28 COLLECTION IN DEAUVILLE ON 27 APRIL 2027.
02IT WAS IN DEAUVILLE, IN 1913, THAT GABRIELLE CHANEL BEGAN SELLING HER FIRST CLOTHES.
03THE CARICATURIST SEM DREW HER THAT YEAR WITH ARTHUR 'BOY' CAPEL AS A POLO-PLAYING CENTAUR, AND A HATBOX MARKED COCO.
04BLAZY'S FIRST CRUISE FOR CHANEL, IN APRIL 2026, WENT TO BIARRITZ, WHERE SHE OPENED A COUTURE HOUSE IN 1915.
05DEAUVILLE IS THE OLDER OF THE TWO: THE TOWN WHERE A MILLINER FROM PARIS FIRST SOLD CLOTHES UNDER HER OWN NAME.

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