Raf Simons's July 2012 Dior debut in five rooms of flowers by Mark Colle, the florist Maison Margiela credited on 29 September 2026
Raf Simons's first Dior (@dior) couture show, in July 2012, filled five rooms of a Paris hôtel particulier with flowers from floor to ceiling, one colour and one variety to a room, arranged by the Antwerp florist Mark Colle.
Fourteen years on, Maison Margiela's spring 2027 show on 29 September 2026 credited its floral set design to Colle again, at the Élysée Montmartre in Paris, and let the flowers wilt on the walls.
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The post, as it ran
01IN JULY 2012 RAF SIMONS MADE HIS DIOR COUTURE DEBUT INSIDE FIVE ROOMS OF A PARIS MANSION WITH EVERY WALL COVERED IN FLOWERS, FLOOR TO CEILING.
02PEONIES, GOLDENROD, DAHLIAS, CARNATIONS, DELPHINIUMS AND ROSES. ONE REPORT COUNTED A MILLION STEMS.
03THE FLORIST WAS MARK COLLE, FROM ANTWERP, A FRIEND SIMONS CALLED ON TO BUILD THE SET.
04ON 29 SEPTEMBER 2026 MAISON MARGIELA CREDITED ITS SHOW'S FLORAL SET TO THE SAME MARK COLLE.
05THIS TIME THE FLOWERS WERE FRESH, DECAYING AND DRIED, WITH ROSES ALREADY WILTING ON THE WALLS, FOR GLENN MARTENS'S HARD-AND-SOFT COLLECTION.