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The Chanel 2.55 is named after its birthday

Some names are codes. The Chanel 2.55 is named after the month it was born: February 1955. Coco Chanel wanted a bag women could wear on the shoulder and forget about, at a time when handbags were carried by hand. The quilted leather, the chain strap, the locked flap. Seventy years on, the formula hasn't needed a redesign.

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The post, as it ran

01THIS BAG'S NAME IS ITS BIRTHDAY.
02THE CHANEL 2.55: FEBRUARY, 1955.
03COCO CHANEL WANTED A BAG FOR THE SHOULDER, NOT THE HAND.
04A CHAIN STRAP WAS A NOVELTY IN 1955.
05SEVENTY YEARS ON, THE FORMULA HASN'T NEEDED A REDESIGN.
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